Supportsoft Glossary
Discover the language of innovation with our glossary, turning complex app development, web design, marketing and blockchain terms into clear, practical explanations.
Basics of Color Theory
Color theory is the collection of rules and guidelines regarding the use of color. It encompasses the color wheel, harmony, and the psychological impact of design.
Color theory is the mix of science and psychology we use to pick colors. It’s not just about "what looks nice." It’s about the Color Wheel (the math of how colors relate) and the emotional impact (how colors make you feel).
It helps us justify our decisions. We don't just pick blue because we like it; we pick it because color theory tells us it recedes visually (creating space) and psychologically builds trust. It’s the roadmap that keeps our designs from looking like a carnival.